Design by Young-se Kim
Industrial design of Cubik was done by Innodesign, a Palo Alto based design firm led by Young-se Kim. Nikkei Business Magazine listed him as the top ten designer of the world. Though Young-se Kim has created many award winning designs, he is very proud of Cubik as one of his best design work.
Kim’s story begins at the ripe age of 16 when he decided to be a designer. After studying industrial design in Seoul and Chicago, Kim found Innnodesign in Palo Alto, California in 1986. It has expanded offices to Seoul, Beijing and Tokyo. He has designed Samsung mobile phones, LG fridges and iRiver MP3 players. For Kim, design can make people dream of the future and change their lives. Kim believes most deeply that ‘design is loving others.’
USA TODAY said, “the stylish tilt of the cube-shaped speakers will add visual interest to your decor.”

Thinking of The Black Box
Cubik’s modern and distinct design has caught the eyes of national news syndications and broadcast outlets. It’s unforgettable contours stand out on any desk and are a match made in heaven for its full-digital hi-fi sound.
In creating this modern and sleek appeal of Cubik, Kim took a minimalist’s perspective.
“When first visualizing Cubik, I was determined to think outside of the black box that you see from most audio speaker designs. I wanted to turn that concept on its side and create something new.” With a smirk Kim pauses, then continues, “Ironically, I ended up creating a black box, that was literally turned on its side. But it is this subtle twist on the classic cube shape that gives users a fresh perspective on audio design.”
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